Digital Marketing
Expert
New York City Based
DATA ANALYTICS, FULL FUNNEL STRATEGY & GRAPHIC DESIGN
Twenty-seven year old marketing professional with an eye for design and a knack for statistical analysis. Interested in distance running, Broadway theater, eCommerce, live music and house plants! Dog dad to an adorable apricot mini poodle named Cozy.
Tinuiti, Inc.
Sr Manager, Integrated Digital Strategy (Sept ’19 – Present)
Developing & executing strategic media plans for multiple client accounts, including Etsy, Hershey, and TikTok North America. Managing all cross-division processes in relation to internal/external communication, integrated planning, integrated deliverables & knowledge sharing. Establishing budgets and forecasts by ad channel, to ensure efficient spending that directionally addresses client priorities. Monitoring and analyzing campaign performance, deriving actionable insights to inform future spend and pacing.
University of Utah
Bachelor of Science – Digital Marketing Emphasis (Statistics Minor)
Graduated May 2019 – Magna Cum Laude
Awarded Bachelor’s degree in business marketing and a minor in statistics from the University of Utah’s David Eccles School of Business. I was recognized as a Business Transfer Scholar as well as the recipient of an Academic Merit Scholarship. I also served on the Eccles School student government board as the marketing officer from 2017 – 2018, and graduated on the Dean’s List with a 3.98 GPA.
Portfolio
A broad-ranging lookbook of recent projects I’m proud of. I consider my “specialties” to be marketing strategy, graphic design, and paid media. But I try to learn something new everyday! This collection has a little bit of everything.
Ocotillo Springs Resort
Advertising, Design
My Personal Diamond Analysis
Design, Personal
Vimeo FX Showreel
AdvertisingContact
When I get busy, I can be tricky to pin down. The email address below is usually the best way to ensure you get a response. If urgent, text the phone number below.
Form submissions will be routed to my assistant for reply as needed. All new introductions should be facilitated by her.
Midtown, Manhattan Based
New York City, NY 10036
